Magnesium Products

Added 11th February 2016

Magnesium, along with Phosphorous and Sodium, is one of the major minerals in animal nutrition.

Magnesium plays several important roles in bodily function, but is most widely used to prevent Hypomagnesaemia (Staggers) in Dairy and Suckler cows.

This condition arises when Magnesium levels in the blood reach critically low levels.  Any lactating animal can be affected, especially (but not exclusively) during periods of lush grass, eg: Spring, Autumn flush, etc.

Dry Cows may also be vulnerable immediately after calving.

Magnesium is available from a number sources including:

Calcined Magnesite  (Magnesium Oxide)

The most widely used form of Magnesium.

Magnesium Chloride

Particularly useful for Dry Cows.

High Magnesium Minerals
A fully balanced mineral supplement with a high magnesium content.  Available as ‘in-feed’ or ‘free access’.

High Magnesium Mineral Buckets

High Mag Mineral Buckets are a convenient means of supplying magnesium, and other essential minerals and vitamins, in situations where it is not possible to use conventional powdered minerals, e.g. Suckler Cows, Sheep at grass, overwintered animals not receiving ‘hard feed’ and Dry Cows. Magnesium is not particularly palatable, however, the molasses used in the manufacture of mineral bucksts, overcomes this problem.  Buckets can be used in yards or at grass.  Allow 1 x 20kg bucket per 15 head of livestock.

Zero copper formulations are available for sheep.

Dairy Direct Magnesium Products:

  For a no-obligation quote on Magnesium Products, either:
Return our general enquiry form – and we will contact you
» click here
Call us on Freephone 08000 833 616, or 01359 272951


RUMIBUFF ……THE Rumen Buffer – Spring Special Offer

Added 13th March 2015


Call your account manager now on 01638 717866 for details of SPECIAL SPRING OFFER PRICES

Farmers taking advantage of falling feed material prices this spring by including more cereals in the diet need to pay close attention to feed formulations.   
While reducing on farm costs is beneficial, careful consideration should be given to ration formulation, as including high levels of starch presents its own nutritional challenges when feeding the dairy cow.


Rumibuff TMR cows



Starch ferments quickly in the rumen producing volatile fatty acids (VFA’s) and dropping the pH. The dairy cow will try to meet the acid challenge by ‘chewing it’s cud,’ a natural process which produces sodium bicarbonate.  This is particularly challenging when silage is wetter, as many first cut silages appear to be this year, and acid loading is greater.

In addition, for many high yielding dairy cows fed high levels of feed to meet energy demands this natural buffering process is not enough to meet the acidosis challenge from the diet, so they require additional buffer supplementation.

Lactating dairy cows can produce over 200 litres of alkaline saliva every day, recycling more than 2.5kg/d of sodium bicarbonate into the rumen. Recent research  shows sodium bicarbonate has only a short term effect in the rumen as a buffer, however it is produced by the cow steadily during the rumination process over the day to provide a continuous effect. While this mechanism works for most cows, if sodium bicarbonate is supplemented in the feed once or twice per day much of the buffering is lost either in the TMR mix or shortly after feeding.


Rumibuff Sodium Bicarb

This led  us as far away as Iceland in a search to find a better feeding solution and the development of a new rumen buffer ‘Rumibuff’. While many conventional rumen buffers use sodium bicarbonate, Rumibuff contains a balance of carefully selected natural marine algae and natural antioxidants. Rumibuff’s original honeycombed structure increases the surface area and breaks down more slowly than conventional buffers in the rumen, providing a continuous buffering action to meet the acid production from the diet, particularly when starch fermention is at its maximum.


Rumibuff Honeycombed

Rumibuff honeycombed microstructure


Rumibuff is a good sustainable source of bioavailable minerals and trace elements deposited naturally from the sea, together with a combination of natural antixoxidants and vitamins, which helps to condition the rumen microbes for increased dry matter intake and improved performance.
Recent trials at INRA (2013) have shown increases in DMI of over 1.3% and milk yield of more than +4% accompanied with an increase in milk fat and protein content. Recent farm trials have also shown milk fat and protein improvements as a result of better fibre digestion in the rumen and more energy made available to the cow.

For a herd of 150 cows yielding on average 30 litres per day the extra milk is worth around £1620 per month at todays milk price. That’s a return of over 6:1, without taking into account other benefits such as reduced incidence of lameness and better fertility.

The resulting milk fat yield and profile can be evaluated using Visiolac milk analysis. Visiolac milk analysis and nutrition tools provide the inside story on feed efficiency, cow health, saturated fats, Omega 3 and methane.

Some of the other methods used to measure the buffering effect included cow signals, in particular measuring the number of chewing movements, since the process of ‘chewing the cud’ is a good indicator of bicarbonate production and rumen function. The results below are impressive and could be used to monitor your own stock.

 Rumibuff Chewing

Another physical sign was measured by examining the quality of the manure. Over a 6 week period there was an improvement in manure consistency with a gain of 0.5 points on manure score, due to improved rumen conditions and feed digestion.

Rumibuff Scoring

Overall physical, analytical and production indicators show Rumibuff revitalises the rumen, providing effective control of acidosis. For high yielding dairy cows or intensively fed beef cattle, adding Rumibuff to the diet this winter will help to improve the animals own natural buffering system, leading to increased production



50 – 100 g/head/day lactating dairy cows

25-100 g/head/day beef cattle (15g/100kgs liveweight)

10-20 g/head/day sheep & milking goats

For more information on Rumibuff contact your account manager at

DAIRY DIRECT   01638 717866


Added: 19th November 2014


Have your minerals delivered before Christmas and take advantage of our extended payment terms no payment required until 2015! T & C’s apply.

Please place your orders by Wednesday 10th December  for a guaranteed pre-Christmas or early January 2015 delivery.

Orders placed after this date will be delivered w/c 5th January 2015


Place your orders by Friday 5th December, for a guaranteed pre-Christmas or 4th January delivery.  Orders placed after this date will be delivered from Friday 10th January 2014.


Place your orders by Friday 12th December, for a guaranteed pre-Christmas or early January delivery.


However, if you find that you are running low of product after these date – DON’T PANIC – give us a call and we will help

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Freephone: 08000 833 616
or Phone: 01359 272951

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For more information on any of DAIRY DIRECT's products, including specifications, please contact our Nutritional Sales Team on 01359 272951


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